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Branding | Packaging

You do not sell the design, you sell your love of the entire product.

People do not buy the package, they buy the feeling you delivered to them.

Su Li 022_strawberry.jpg

01

PLUS MINUS

Identity + Branding + Package Labeling

02

METROLINK

Identity + Branding + UI/UX

big billboard.jpg
Artboard 1.png

03

RITE AID

Identity + Branding + UI/UX + Motion + Packaging

04

​MYST

​Branding + Packaging

Su Li_NkdSkn_72_15.jpg
Product_4-Su_Li-JStrutz-120719-0080 1.jpg

05

TONEXT

Product + UI/UX + Box Packaging

06

21 TIPO

​Typography + Branding

Su Li_p3bagfront+back_sp21.jpg
0.jpg

07

​VIRTUAL REALITY

​Poster + Brochure

08

O.HENRY

Book Editorial

2.jpg
stationery family shot.jpg

09

sul!

​Personal Branding

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